Drafting a Blueprint for Market Access in Six Easy Steps

An engaging presentation by Anita Burrell, a pioneer in health economics and former head of Commercial Operational Effectiveness, Global Diabetes for Sanofi-Aventis. Using data from oral Multiple Sclerosis therapies as an example, Anita demonstrates how we can learn from experience to ensure the highest likelihood of reimbursement approval. 

This webinar explores how the six critical questions that need to be answered during drug development and launch can be done more efficiently, with deeper insight, and greater transparency.